Who Stole the Show at the 12th Annual Lovie Awards?

These Lovie-recognised creative teams are setting the tone for the Internet worldwide by embodying sheer creative power.

Every year, from thousands of Europe’s leading digital projects, The Lovie Awards shortlists a cohort of winners who embody true ingenuity. They represent best-in-class creativity, their work exemplifying unparalleled talent and vision. Lovie winners and honorees showcase an unmissable charge to lead Europe’s next wave on the Internet.

From the winners that won big at the 12th Annual Lovie Awards, these are the projects that stole the show for their innovation. Take a look at what it takes to stand out at Europe’s largest and most prestigious stage awarding digital excellence.


  • 2022's Best in Digital

Loro Piana x Hiroshi Fujiwara Capsule Collection

Presenting a capsule collection envisioned by Japanese musician Hiroshi Fujiwara, this intricate browser experience highlights some of the latest garments from Loro Piana. Explore the minimalist catalogue that was honoured with a Silver and People’s Lovie for Best Navigation & Structure under Websites.


Pyramids of Meroë by Google Brand Studio

Google Brand Studios spotlighted Sudan’s overlooked cultural heritage through the WebXR experience Pyramids of Meroë. The history and heritage of one of the oldest civilisations in the world are captured in a bite-sized but detailed immersive platform—which won a Gold Lovie under Cultural Institutions in Websites.


Run For The Oceans by We Are Social

Adidas and Parley’s digital global impact campaign, Run for the Oceans, mobilised more action against plastic pollution than ever before. With over 6.7 million runners supporting the campaign digitally, more than 250k kgs of plastic waste were cleaned up worldwide. This led the project to snag a Bronze and People’s Lovie for excellence in Social Media.


Ondernemen is Vooruitkijken by N=5

Predicting the future is difficult, but it’s essential to prepare for it. The short film Ondernemen is Vooruitkijken encourages small business owners to plan for the future by basing their strategy on insights and learnings from industry analysts. This thoughtful initiative received a Silver and People’s Lovie for Branded Content in Advertising.

Your Data Mirror by Interactive Media Foundation

To call attention to data privacy and safety, Interactive Media Foundation created the meta and eerie resource, Your Data Mirror. The experience is designed to demystify the ways your digital information is being used without your knowledge, getting recognised with a Bronze honour in Apps, Platforms & Software for its critical reflections.


Football's Coming Out by Channel 4 Television

Football’s Coming Out is an exploration of why there are currently no openly LGBTQIA+ footballers at the highest levels in England. They outline the harmful perceptions and prejudices that have made the sport an unsafe environment for Queer players. The poignant documentary was honoured with a Silver Lovie for excellence in Video under Sports.


DeepMind: The Podcast

Dive into the world of AI through DeepMind: The Podcast with author, mathematician, and host Hannah Fry. Each episode goes behind the scenes of the renowned research lab to discover ways we can harness AI for the benefit of our lives and society. For its curious and honest reporting, the podcast won a Gold and People’s Lovie for Best Branded Podcast.


Submit your best projects across Apps, Platforms & Software, Film & Video, Podcasts, Social, Marketing, Advertising & PR, Websites & Mobile Sites, Web3 & XR—and new this year, Beyond categories.